SEO is the process of affecting the visibility or a web page in a search engine’s natural or un-paid or organic search results. SEO is needed for your website to rank well in the search engine result pages.
SEO training process is quiet exhaustive, consisting of 9 steps known to very few experts worldwide meticulously crafted, keeping in mid the extensive hands-on- practical exposure of the training program

Topics Covered

  • What is SEO

  • Introduction to SERP

  • What are search engines

  • How search engines work

  • Major functions of a search engine

  • What are keywords

  • Different type of keywords

  • Google keyword planner tool

  • Keyword research process

  • Off page Optimization

  1. What is domain authority
  2. How to increase Domain authority
  3. What are back links
  4. Types of back links
  5. What is link building
  6. Types of link building
  7. Do’s and Don’ts of link building
  8. Link building strategies for your business
  9. Easy link acquisition techniques
  • Local SEO

  1. Google My Business optimization
  2. Classified Submission
  3. Using H card
  4. NAP Citation
  • On page Optimization

  1. primary keywords, secondary keyword and tertiary keywords
  2. Keywords optimization
  3. Content optimization & planning
  4. Understanding Your audience for content planning
  5. Difference between keywords stuffing & keyword placement
  6. Internal linking
  7. Meta tags creation
  8. Using google webmasters tool website verification
  9. Sitemap creation submission in website g webmasters
  10. How to write an optimized content
  11. How to write a content for article, blog and press release

Did you know that 81% of graduates have been promoted since completing our digital selling course?

Social selling is undoubtedly the fastest growing tool in a successful salesperson’s arsenal. Clients of our Professional Diploma in Digital & Social Selling have seen increased performance, and increased earnings, among team members who complete the course. In just 30 hours, you’ll be a certified social selling expert with insight into the key concepts of digital and social selling. From integration and strategy, to social account management, through to digital sales leadership, you’ll possess the skills to become a social selling superstar.

Module Overview

Become a certified digital & social selling professional

Comprised of digital leaders such as Google and Facebook, our Syllabus Advisory Council informs and validates our learning content to ensure it is cutting-edge, relevant and technically accurate.

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